Its not just media but also the digital chatter. What shows up online and what shows offline. The digital tsunami of opinion makers, platforms publications and news channels has undergone a sea change.
Classic approach to PR fails to control the narrative.
We feel that!
And we are here to take the control of the narrative for you and your brand with a maximum impact strategy.
An evolved form of PR curated to cater to digital and offline perceptions of viewers.
Monitoring & crafting strategies for the brands online presence through image building, reputation monitoring, social campaign management, and search engine visibility.
Providing creative communication through state-of-the-art copywriting and designing skills to nurture the brand digital presence.
Ensuring best media recognition by having tie-ups with media houses with services like strategizing brand visibility, pitching to journalists, and distributing press releases.
Critically analysing brands online and offline reputation and propagating adequate measures and positioning strategies.
MBBS, MS Ortho, MCh.Orth. (UK), PG Diploma CAOS (UK) , SICOT Diploma Orth. (Sweden), Consultant Orthopaedic Surgeon & Medical Director, Anup Institute of Orthopaedics & Rehabilitation, Patna, Bihar, INDIA.
Sector | - Individual |
Service | - Strategic consulting - Media relations |
Result | - Improved brand visibility |
An in-house PSA initiative to help abandoned pets find right homes.
A free-of-cost campaign in collaboration with NGOs and Pet cafes, helped in raising awareness and find homes for be-loved pets.
With social media initiatives to PR coverage like ANI, Business Standards, Dailyhunt, The Print, Latestly, and others, the campaign was a success.
Sector | - CSR |
Services | - Press release (50+ digital publications) - Digital marketing (dedicated website & awareness video) |
Result | - Increased chatter around pet abandonment - Rescue homes receive 15+ enquiries |
Any brand, product, service, or individual can consider PR services to connect and communicate with their target audience. Public relation literally means building a relationship with the public through brand recall, recognition, and reputation. Through PR, one can promote campaigns, initiatives, new services, brand launches and everything one wishes.
PR enhances the mindset of viewers by providing information and knowledge through the brand.
Small businesses often face heavy competition in the market, and to take the brand's voice reach to millions, small businesses must indulge in PR activities like brand reputation, digital marketing, press release etc. It helps in the publicity of the brand through articulated and strategised mediums. The brand can communicate unique qualities, services, and new launches to customers as well as associates and partners.
Boch and Fernsh offer coverage in various local and international publications. Regional coverage in 7+ languages, International coverage in UAE and US, and exclusive coverage based on sectors like steel, fashion, health, entertainment, business etc.
There are various types of PR activities one can consider for oneself or the brand.
Depending on the goal like - Improved brand reputation, awareness, announcement or crisis management, agencies can recommend the best PR strategy to move forward like - digital marketing, press release etc.
To understand the appropriate PR activity, you can connect with boch & fernsh.
